Google AdWords Year 2004 in Review

Category: Professional

A review of Google AdWords.
A presentation on Google's search advertising program.
Read about the ideas—and the engineers—that drove the year's technology improvements.
(Wonder why did they use an em dash. I suppose for emphasis. Ideas and the engineers).

Usability is Google's forte. The presentation has eye-catching black and white images with bold captions in red. The copy is concise with a word document look for the html pages, which is fantastic. That's why I like Google. They combine beauty and simplicity.

Think simple. Think beautiful. Think Google.

Read the six AdWords tips from the presentation.

Thanks for the link, LazyGeek.

This post is tagged as Google and Search for Technorati.

Later on a post on Y!Q (Beta)—Yahoo's Contextual search. The Y!Q bar seen in this post.

Search for information related to a web page with Y!Q.
Search for contextual information from your browser (Firefox or IE), any web page, Yahoo! News, and your web site.