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Tuesday, May 23, 2006

Video Ads on Google AdWords

- Google Video Ads: Good news for small and medium business owners.
Advertisers on Google's contextual advertising network—Google AdWords would soon be able to select video ads for their products on a cost-per-click (CPC) or cost per thousand impressions (CPM) basis.

Google's video ads aim to provide opportunities to small and medium business owners that want to take advantage of multimedia advertising at their own budget. Here's an example of a video ad on the Google AdWords network.

Video ads would follow Google's policy of unobtrusive advertising and would play only when a user clicks on the static image to watch the ad. Advertisers may choose to show video ads on specific Web sites or target ads by selecting keywords for their products and services.

Well done, Google.